Kelley Gerwig
Principal Partner
Your Standout Brand

Kelley has more than 30 years of professional experience in both the corporate environment and as an entrepreneur.  Kelley’s professional experiences include international and domestic business development for two Fortune 500 companies and as owner of DeVine Organic Growers – a certified organic farm growing Tropical Dragonfruit. Having been on both sides of the interview table, Ms. Gerwig understands firsthand that an interviewing candidate needs to know their value and how to be professionally memorable not only while interviewing, but also in networking opportunities, impromptu and planned meetings, in their resume and cover letter, college applications, as well as in their social media presence. She also works with individuals making education and career decisions as they drive towards achieving their professional goals. Coupled together with her branding background, these experiences and professional interests are the genesis for her work with Ms. Johnson in co-authoring two books: “New Brand You – Professional Branding Workbook” and “WONTUOTEG” both focused on professional branding and career maintenance.  Now as a speaker, writer, and career coach, Kelley deliver tools to support high-potential professionals as they seek to develop, prove, and communicate a standout brand with VALUE as their foundation and build a detour-ready career. Using humor and candid insights from her own professional life, she co-authored two books focused on teaching others how to handle professional challenges, difficult personalities, as well as how to present your true professional value in all situations. As a natural problem solver, Ms. Gerwig has reduced the complexities of branding and career management into simple processes allowing you to build a 100% authentic brand that will naturally grow as you grow professionally.  Kelley lives in Southern California on their organic farms with her husband, two sons, two dogs, a cat, a herd of goats, school of fish, and a clutch of chickens. She earned a 1st Degree Black Belt in Hapkido, is an avid soccer and Formula 1 enthusiast, and enjoys anything at the beach, as well as hiking, camping, gardening, most DIY projects, or just reading a good book. Ms. Gerwig is an alumnus of the University of Redlands and holds a Professional Certificate in Systems Analysis and Design from University of California at San Diego.